The ACCE Northern Workshop was held Friday, October 21, 2016 in Sacramento, CA. Council Leader, Rosie Armstrong, summarized some of the highlights from the day's community education track.
Instructor recruitment - Discussion was held on internal and external recruitment of instructors. By far and wide, recruitment is coming externally and not from internal sources from the most part. ACCE members agree that its respective individual college employees are great resources for Community Education instruction but hiring them either as an employee or contractor can be a challenge due to District policies.
Online vendors - There is a slew of vendor options and sometimes working with multiple vendors can provide the most enriching experience because they provide different formats of training. Ed2Go seems to remain highly popular amongst responding members. Many Community Education providers are operated by a small staff and so having the vendor handle registration can be key to success. Schools should always consider profit margin when making this decision.
For overall program registration, some vendors being utilized include ASAP, ActiveNet, and R School Today. Augusoft Lumens remains highly popular amongst many member schools.
Easy-to-run and successful programs - Turn-key healthcare programs like Pharmacy Technician were highlighted by several members. Other popular programs (although not turn-key) remain Notary Public and Auto Wholesale.
Marketing - Third party marketing solutions were discussed. CourseHorse was cited by ACCE members in Southern California. Also mentioned were marketing and email providers, GENOO and Constant Contact. Constant Contact was the most well-known, although it does not appear any are highly utilized over another. Some members discussed using Facebook, but keeping relevant data up-to-date can remain challenging.
For those looking for noncredit information, we've posted several presentations from the day in our archives.
Instructor recruitment - Discussion was held on internal and external recruitment of instructors. By far and wide, recruitment is coming externally and not from internal sources from the most part. ACCE members agree that its respective individual college employees are great resources for Community Education instruction but hiring them either as an employee or contractor can be a challenge due to District policies.
Online vendors - There is a slew of vendor options and sometimes working with multiple vendors can provide the most enriching experience because they provide different formats of training. Ed2Go seems to remain highly popular amongst responding members. Many Community Education providers are operated by a small staff and so having the vendor handle registration can be key to success. Schools should always consider profit margin when making this decision.
For overall program registration, some vendors being utilized include ASAP, ActiveNet, and R School Today. Augusoft Lumens remains highly popular amongst many member schools.
Easy-to-run and successful programs - Turn-key healthcare programs like Pharmacy Technician were highlighted by several members. Other popular programs (although not turn-key) remain Notary Public and Auto Wholesale.
Marketing - Third party marketing solutions were discussed. CourseHorse was cited by ACCE members in Southern California. Also mentioned were marketing and email providers, GENOO and Constant Contact. Constant Contact was the most well-known, although it does not appear any are highly utilized over another. Some members discussed using Facebook, but keeping relevant data up-to-date can remain challenging.
For those looking for noncredit information, we've posted several presentations from the day in our archives.